Case Study

How a luxury rental operator became #1 in AI search - in 2 weeks

A Lisbon-based luxury short-term rental operator went from zero AI visibility to Perplexity's #1 citation for French luxury rental queries - with a 27% session increase - in just 2 weeks.

#1

Perplexity citation for French luxury rental queries in Lisbon

0.65

Brand sentiment score - best in competitive set

+27%

Session increase week-over-week

0 → 16

AI citation retrievals on French homepage

Challenge

Invisible to AI despite ranking on page 1

This client operates luxury short-term rental apartments across Lisbon, with an 8-language website targeting international travelers. Despite having 5 pages on Google's first page, they were generating zero organic clicks.

The brand had no AI search visibility whatsoever - not mentioned by ChatGPT or Perplexity - even though competitors appeared in every relevant query. For a business where a single booking generates EUR 200-800+, this invisible presence was a direct revenue leak.

Approach

30+ improvements across 8 languages in 2 weeks

AISO Hub deployed a comprehensive optimization sprint targeting both traditional search and AI discoverability:

  • 1
    30+ automated SEO improvements

    Deployed across all 8 language markets - title tags, meta descriptions, and content structure optimized simultaneously.

  • 2
    Structured data implementation

    LodgingBusiness + ApartmentComplex JSON-LD deployed to enable AI engine recognition and rich results.

  • 3
    Performance optimization

    Fixed a root domain redirect chain adding 777ms to every page load. Resolved LCP performance issues on homepage variants.

  • 4
    SERP snippet optimization

    Optimized snippets on 5 page-1 zero-click pages to convert impressions into actual visits.

Results

From zero to #1 AI citation

In just 2 weeks, this luxury rental operator went from complete AI invisibility to the top-cited brand for French luxury rental queries in Lisbon.

Perplexity #1 citation

Now cited at position #1 for French luxury rental queries in Lisbon - previously completely absent.

Best brand sentiment (0.65/1.0)

Highest brand sentiment score in the competitive set, vs 0.13 for the market leader.

All-time high sessions (+27%)

Session count hit an all-time high with a 27% week-over-week increase.

16 AI retrievals on French homepage

AI citation footprint grew from 0 to 16 retrievals, establishing a new organic discovery channel.

Return on investment

One booking pays for the service

At EUR 890/month, for a business where a single booking generates EUR 200-800+, acquiring just one new booking per month via organic or AI search pays for the entire service.

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