AI Search Optimization: The Complete Step-by-Step Guide
Win visibility in AI Overviews, Perplexity and ChatGPT with a practical playbook for structure, schema, citations and measurement that drives traffic.
AI Search Optimization
Be the answer AI gives.
We make your site the source AI assistants trust—then we make the click convert.
✓ SEO-safe ✓ Fast pages ✓ Competitive edge
From ChatGPT to Gemini, Perplexity, and beyond — your customers are already searching through AI. Make sure they find you.
Why this matters now?
AI assistants are becoming the first—and often only—place buyers ask for solutions. If your site isn’t the canonical source they can lift from, you won’t be cited or clicked.
Once your website is optimized:
- • Assistants cite you for the critical queries your buyers ask.
- • Your key pages become fast, structured, and crystal-clear.
- • Existing SEO stays safe—no cannibalization, no thin content.
What we do
We make your website
- Understandable to machines
Facts and answers are unambiguous. - Useful to humans
Concise, scannable, and persuasive. - Technically excellent
Core Web Vitals, lean delivery, clean IDs & anchors.
Services: AISO Audit, AISO Optimize, AISO Foundation, AISO Monitor.
Our process
From invisible to AI ready in four steps
Audit
Baseline facts, pages, performance, and assistant presence. Rank fixes by impact.
Foundation
Lock structure, anchors, and IDs. Set performance budgets and governance.
Monitor
Track inclusion across engines and fix drift monthly. Report screenshots & deltas.
Optimize
Strengthen key pages: clearer answers, faster loads, better internal signals.
Who we help
AISO helps forward-thinking brands
B2B SaaS
Win comparison and eligibility prompts with clear plans, capabilities, and proof.
Ecommerce
Make your product facts the canonical source—not marketplaces.
Regulated
Expose credentials and disclaimers assistants can understand.
Services
Clear what you do, for whom, and where—so assistants recommend you and clients book.
Results
This is what
success looks like
- • Inclusion where it matters: more priority prompts cite you.
- • Coverage toward >90% on scoped pages.
- • Performance up: measurable LCP/INP improvements.
- • No surprises: organic traffic on touched pages stays healthy.
What’s in it for you
- Qualified demand
That lands on pages built to convert. - Less content waste
More liftable answers, fewer meandering posts. - Team clarity
A shared model that keeps future work consistent. - Compounding advantage
Assistants learn to trust your site.
Side by side
How we compare to SEO-first agencies
Most agencies
- Publish more content
- Nudge keywords
- Hope to rank—and hope assistants pick it up.
AISO Hub
- Model facts
- Stabilize structure
- Design pages to be liftable by AI—then persuade the human.
FAQ
Still curious about how AISO works or what makes it different?
Here are answers to the most common questions we get about AI Search Optimization and how AISO Hub helps your website become AI-visible.
Will this conflict with our SEO?
No. We use canonicals and noindex on support assets, keep authority on the main page, and roll out incrementally. We monitor Search Console & Core Web Vitals.
Do you rebuild our site?
Not necessarily. We prioritize high-leverage templates and fix what blocks answerability and speed. Full rebuilds happen only when warranted.
How do you measure success?
Inclusions (with screenshots) by engine & query, coverage %, and Core Web Vitals improvements on touched pages.
Can you work with our current agency?
Yes. We own structure, answers, and speed; they own distribution and authority.
Can you take over what our SEO agency does?
Yes. If you prefer a single partner, we can own the full layer end-to-end: AI discovery engineering, technical SEO guardrails, content patterns, and monitoring.
What kind of companies is this best for?
B2B SaaS, ecommerce, and regulated/services where clarity, eligibility, and proof determine inclusion and conversion.
Do you create content or just schema?
Both. We design answer modules and persuasive copy, then generate server-side JSON-LD—no client-side injection.
How do you handle multilingual?
Structure and IDs stay constant; copy and facts localize. We keep anchors consistent across locales.
What access do you need to start?
Your URL, the top buyer questions, top revenue pages, analytics read-only, and a technical contact.
How quickly do we see impact?
Often after the first batch of changes. We provide screenshots of inclusions and expand from there.
Insights
Read more about AISO
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Generative Engine Optimization: Win More AI Answers
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Be found by AI — before your competitors are.
AISO Hub helps forward-thinking brands secure visibility in the fastest-growing discovery channel of the decade. Don’t wait until your customers can’t find you.
Talk to an expert